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The success of your dentist marketing practice always has something to do with good dentist practice management. In your dentist practice, always aim to have good management to gain more patients, and keep them longer. I will help you discover ways on how to have a good dentist practice management in your business.

Advertise Your Services:

To promote your services in dentist practice management, one of the best ways to do this is to go for advertising. Advertise so that people will know the services that you offer. By advertising, you can help people identify you as a good dentist by overwhelming them with “before and afters” proof. You can educate them through DVD’s, powerpoints, and online. This is the future of dentistry and how it’s going to be sold. You have the options of educating your patients through seminars, local workshops, and you can educate them online too!

Harness The Power Of The Internet:

The second tip in having a good dentist practice management is that make use of the power of the Internet. More and more people everyday log on to the Internet, and it has become a part of their daily activities. With this fact in mind, what you do is create and build your own dental website. Build your website in a way that it would increase the traffic of your visitors (or the flow of people checking out your website). And these visitors can be your potential patients. And the more visitors you have on your site, the higher the ranking of your page is. So, if your site ranks higher in the search engine, then you can get people to find your own website without having to pay google, yahoo, etc for every click. Also, make use of good keywords for your website. Use specific keywords (like dental, marketing, on-line, or any good keywords that you can come up with). This, if done correctly, will enable you to dominate your area in the Internet, and you will be able to crush your competitors in the business!

Be The Best Dentist There Is:

Be the best that you can be in your practice. Perhaps this is the most important factor in dentist practice management. Always make it a point that you satisfy your patients with your services that you offer them. Be the best there is and your current patients will refer you to their friends and family to have you as their own dentist. You will gain good “word of mouth” in your practice, and you will gain more income as well! Have your patients pay, stay and refer!

So, always remember these steps in your dental practice. Remember, maintaining a good dentist practice management will surely bring you success in your business!

Visit www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In dental practice internet marketing, you would always want your website to develop and grow. This means that you want to get more traffic into your own dental practice internet marketing website and get lots of dental patients in the process. You should know the stuff that can help you “build up” your dental website! Aside from this, everything else is just plain details in dental practice internet marketing.

The Right Formula For Your Business:

I have come up with a simple yet effective formula for your business. If you want to enjoy seeing more patients from your dental practice internet marketing, then take note and use this formula: T + C = CASH. It’s fairly easy to remember.

T Stands For “Traffic”:

What do we mean by “traffic”? In dental practice internet marketing, it means the rate of people coming in to your website daily through the Internet. These are passionate and enthusiastic people who are seeking out the dental professional they would like to conduct business with. Thus, your website should be presented in a way that it gives and satisfies what they want. Make it a point that your website can communicate with them in a way that it makes it easy for them to choose you as their dentist!

C Stands For “Conversion”:

What do we mean by “conversion”? In dental practice internet marketing, it means that the people visiting your website becomes your new patient. This is what you would really want in your business. You should know how to structure your own website to get people to enter their name and information, then they call you and they officially become your patient! Get people to be your patient through your website. Here’s a scenario: If you are currently getting 100 visitors a month, and you are only getting three new patients from those visits (a 3% conversion ratio). This rate can be improved. If each patient is worth $900 (within a 6 month period), then you are adding $2700 in cash to your practice (referrals not yet included!). So, we start by improving your traffic and get it up to over 300 visitors a month. Then we boost your conversion to around 5%. Immediately, you go from getting 3 new patients a month to now getting 15 new patients a month! Let’s say your average new patient value stays the same ( at $900). So, $900 x 15 new patients = $13,500. And an increase of $10,800 a month ( which is the difference between getting 15 new patients and 3 new patients a month: $13,500 – $2,700 = $10,800). Multiply that increase by twelve months, and it will give you $129,600! An amazing increase in your income!

The formula mentioned above will help you to become successful in your dental practice internet marketing. Promote your website in a way that it would increase the number of visitors, and convert them into your own dental patients in your business!

Visit our website, www.DentistpProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In one of our dental marketing seminars, doctors who are members of the Gold and Gold Plus team of our Inner Circle Coaching Club will share to you how it is like being in such a team. They have shared the benefits of being in the Gold and Gold Plus team and how it made them achieve their goals in one of our dental marketing seminars. And in one of our dental marketing seminars, they have shared how being in the team has molded them into better individuals in their own practice. And this is something that we focus specifically at our dental marketing website!

Here are the testimonials that the doctors have shared at one of our dental marketing seminars about being a member of our Gold and Gold Plus Team:

* “ I think one of the biggest things is I’m no longer worried about money; I’m no longer worried about staff; I spend time with my family; I know what my wife looks like and I can identify my kids! But it snowballs to more than you could ever imagine. I’m back to putting in more hours now because I need to find an associate, I need to find at least two more hygienists, and then we’re looking at building a different building because we’re running out of rooms and we don’t have any more place to put people. And I never in my life thought two years ago when I was looking at a decrease of 4% over the previous year and I got everybody together and join the Gold group and if anything else, you change personally because it’s like you and your staff are in a car, and it’s moving, but nobody’s driving… and it puts you in the driver’s seat! It gets you to step up and be the leader that you’re supposed to be. Your staff is looking at you as a leader. Why? It’s because you’re the authority in the office. I’m still their friend, but I’m also the boss, and I’m the leader of the team. So the whole thing changed and it’s made my life so much better and it’s got my practice so much better. Do something in your practice. Start off with one thing, and then go to the next. If you get a staff that’s nuts like mine are, they try 15 things at the same time! And everybody says like “Where are they all coming from?”. You see, it’s a nice thing to have, because as we did more tracking we found out more. Being in the Gold team really improves your life beyond your wildest dreams! ”

* “ You have to be here surrounded at all the Gold meetings and every event that’s an “Ed O’ Keefe event” with like-minded people. And then it helps because you come to these meetings, you bring your team, and you get so inspired, and then you go back, you do stuff, and then life sets in soccer practice, in basketball practice, and you get off track. So seeing these people and getting together as often as we do really keeps you in focus and holds you accountable so you can get things done. It’s too easy to fall off the wagon and you invest time and it just makes you do this because otherwise you are embarrassed when you get there and you haven’t done anything at all in your practice. It does inspire you, it keeps you on track, it keeps your mind focused, because when you go back and you say “I’m doing this!”, there will be people who will tell you you’re not… that “you’re wasting too much money…”, “you’re wasting too much time…”, “it’s not gonna happen…”, “people have tried it…”, etc. My advise to you is don’t listen to these people. Listen to this group that Ed has because we’re all thinking alike and it does work because we’re all here and we’ve all done it! So I think the Gold team has really helped keeping me in focus to stay positive and stay moving so I keep getting things accomplished! ”

* “ Being in a rural area, I’ve done TV since 1993 and then radio which I have also done recently. But you know everyone sees my picture and me talking and it draws a lot of patients; and its great! But what that leads to is that all of my colleagues in the practice hate me. They think that I’m their competition. Well, I’m not their competition. That new house, a vacation, a brand new boat, a motorcycle… that’s their competition! The fact is that I’m helping them out by drawing attention to dentistry, and they don’t see that. We just don’t buddy up. And the thing that I get here in Ed’s team is that no one here is even thinking that I’m their competition! Everything that is here is freely given, and wants to be given. The people that I know in the Gold Group would hand me anything that they done which they have spent hours on, and they would say “ Well, here it is!”. And to have that kind of resource and to have that in motion, that comes from knowing the people in the group, and you cannot duplicate that. I’ve never been in a group that duplicates that type of a relationship anywhere. You will not see that anywhere. And in two years, I have developed some very close friendships. ”

* “ We came into Ed’s group as a business thing. We wanted a better practice. And what we got out of it are the friendship and the support of great people. People always ask me “When did things change for you?”, “When did you decide to do this?”, and things like that. Before, I didn’t know that I was running away from something I didn’t like. My practice was not what I wanted to do, I was stressed out, but I knew we could do better. But I just needed to be away from there. When I made the switch, and joined Gold, I was moving towards something. And all of a sudden that negative energy that was holding me back was gone. So no longer was I worried about debt, I was worried about wealth; I wasn’t worried about not getting things done, I was worried about what I was going to accomplish. And I got the patients and got them to accept my treatments. So it propelled me faster to go towards something positive and walk away from something negative. And it’s because of the people in the team, it’s because of the family, it’s because of the support. When we all talked individually together the word we used to describe our situation before Gold was “isolation”… and we carried that around! Somebody from the group said “I didn’t have a friend in the world until i got here in Ed’s group…”. These guys are just an email or phone call away. And everyone succeeds because we succeed together. And it gets better and better each year because we do it as better people because we’re a group together. And everyone’s doing it together, so I want to thank everybody! ”

* “ Well for me, I must admit that I’m just naturally a very lazy person. And my natural tendency is just to sit there and vent out. But on the other side though, when I was in a structured environment, you know like school or dental school or anything like that, I felt that I had something to compete for. I had a structure, I had deadlines so I didn’t really do well in that environment because I’m a very “punctual” person. I mean if something is supposed to start at 7, I get to start it out at 7:03. Then I got my own practice; I didn’t have a boss, I wasn’t much of a boss myself, and so nothing would just ever get done. I had a lot of ideas but I would never implement anything. But once I got into Ed’s group, it wasn’t that the group told us we had deadlines, it’s just that finally now I had a deadline where if I wanted to make sure my deadline was the next meeting. So, after joining Ed’s group, everything in my practice changed, I get to implement things and everything is going well with my practice! ”

* “ I guess the bottomline for me being a member of the Gold Plus group is that it’s been life changing! It’s just exciting to know that there are new members and there are other opportunities to share professionally and personally. In addition, Ed O’ Keefe and Wendy Briggs have actually shaped their businesses to serve us better. So I like to thank my colleagues in the group and also thank Ed and Wendy on behalf of myself and my wife. ”

So as you can see, these are very good testimonials that the doctors have shared about my Gold and Gold Plus Group in one of our dental marketing seminars. So, if you are a doctor who wants to achieve more in your dental practice, join us… and we’ll help you become the best doctor that you can be and a successful one in your dental practice!

Log on to our dental marketing website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In growing your dental practice marketing, you should know five core things or what we call “fundamentals”. These fundamentals are vital to help you achieve success in your dental practice marketing. And this is something we focus specifically at our dental practice marketing website!

Now, in growing your dental practice marketing, you need to stick with these five fundamentals: (1) attract patients; (2) get patients to accept treatment; (3) reactivate patients; (4) get referrals; and (5) get patients to choose more services.

Fundamental 1: Attract Patients!

In dental practice marketing, your job is to create a constant stream of specific high quality new patients in your practice. For me, if you are attracting the precise type of patients in your practice, who accept your treatment recommendations (and they refer as well), then that is what I call a good start! Keep in mind that it doesn’t matter how long you’ve been in the business, you always have to keep new fresh patients coming into your practice.

Fundamental 2: Get Patients To Accept Treatment

Getting patients to accept your treatments can at times be a challenge in dental practice marketing. To achieve this, first is to develop empathy with your patients ( this is perhaps the most important skill you will need in the business); second, win your patient’s confidence and trust; and third, present treatment to the patient, and in the process let the patients choose and accept the treatment.

Fundamental 3: Reactivate Patients

The inactive and unfinished treatment base is the hidden goldmine within your practice. So, what I do is I advise my clients to go after this hidden goldmine. How do you do this in dental practice marketing? You can: send out 3-step to 4-step direct mail campaign; offer your patients credits towards any cosmetic dentistry (whitening,etc); do voice broadcast to your patient’s home or phone calls (which really works tremendously); and use e-mails as a multimedia approach.

Fundamental 4: Get Referrals

The next important thing to remember in dental practice marketing is to get referrals. Create a referral system that gets you to bring a flood of referrals into your practice. Now, if the referral system is based on your own efforts alone, then you do not have a true system in place. Always remember that a great referral system is a system that is team-generated and team-oriented. The team itself has a responsibility and accountability for those results.

Fundamental 5: Get Patients To Choose More Services

In dental practice marketing, you should get existing patients to choose more services from you. It doesn’t matter whether you do an Invisalign, implants, TMJ, veneers, etc.What I advise my clients to do is that if they have new services, pick one or two services a month that they want to promote through their newsletter or postcard or even e-mail. It is important that you make sure that you remind your patients of the other services that you have. By doing this, you get more patients to choose more of your services, and also you get more word of mouth by just talking to your existing patients about the services that you have and the problems they solve!

With these 5 fundamentals or core values stated, I guarantee you that you’ll be on your road to success in your dental practice marketing. All you need to do is stick with these fundamentals on a monthly basis, and you’re going to win the game!

Log on to our dental practice marketing website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In this article, a doctor from Ohio, Dr. Schumann, from the dental office of Grove City Dental, will share to you some of the services that they have in their dental marketing company. He will share to you the benefits of these top services they give in their dental marketing company. And he will also share to you how these services have made a huge difference in the lives of their patients. And this is something that we focus specifically at our dental marketing company website!

Here’s what Dr. Schumann will share to you about the benefits that their top services give to their patients in their dental marketing company:

Two of our top services that we give in our dental marketing company are Sedation Dentistry and Veneers. Some of our patients tell us about their fears of Sedation dentistry. The truth of the matter is that they should not fear this, because Sedation dentistry is wonderful! It’s as simple as taking a couple of pills before they come in to our dental office, and adding in some laughing gas (also called Nitrous Oxide). With these, they won’t remember the majority of the whole procedure, and we are able to do a lot of work in the afternoon (basically, we can catch up from what the patients have neglected over the past 10 to 15 years in just one afternoon!). Now, after this procedure has been given to the patients, they’d be looking to transform their smile; and they maybe surprised that they can get that “movie star” make-over with just a few minor changes to their teeth! It’s just as simple as reshaping them a little bit, and maybe do a whitening procedure; and they’ll be surprised that they’ll look younger, healthier, and they’ll even look prettier! And then they’ll say: “I need more!”. So then we start talking to them about Veneers. This is a very thin shell and it covers over the patient’s teeth and it can straighten them, make them as white as they want, close up the gaps, and make them look more beautiful (and it’s amazing what you’ll see with that!).

My patients say that the services that I offer them in my dental marketing company had made a huge difference in their lives. Here are some of the testimonials that I got from two of my patients:

* Patient 1: “Oh, I smile okay. I used to just cover my mouth or smile without showing my teeth. But now, after the procedure that Dr. Schumann has given me, it has really become a huge smile that I’m proud to show to anybody!”

* Patient 2: “What tickles me is that my sister was too scared. And the first time that I smiled when I was with her after the procedure that Grove City Dental gave me, she was just blown away! She was like “Oh my God, look at your teeth… they’re wonderful!”; and I went and said “Thank You!”

So, what are you waiting for? Schedule your pre-consultation now for a smile make-over today! Our dental marketing company office, Grove City Dental, is only 10 minutes from downtown Columbus, just off the spring town road exit on I-71. Get that smile that you’ve always wanted now!tled, “The Underground Secrets Of Attracting High Quality New Patients Who Pay, Stay, & Refer!”.

Log on to our dental marketing company website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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