BlackHat Money

In this article, dentist practice management economics adviser Lloyd Irvin (whom I consider to be the expert in getting your website to the top of search engines like Google in a matter of minutes!) will share to you the pro’s and con’s of getting more paid traffic in your dental practice website. The dentist practice management economics adviser will share to you the good benefits of getting more paid traffic. On the other hand, the dentist practice management economics adviser will also give you the disadvantages of getting such paid traffic into your dentist practice website. And this is something that we focus specifically at our dentist practice management website!

Pro’s/Advantages:

As a dentist practice management economics adviser, what I always tell people is that the good news about getting more paid traffic is you can get this up really quick; like in about 5 or 10 minutes you’re already up and running! As long as you pay a higher bid, you can get a higher ranking. Right now, Google just switched everything up, so now it’s not just about paying more money, it’s about the quality of click through, like how many people click through to see your ads. Here’s another thing. When you’re trying to get a webpage into the free search section, imagine that you spent all the time doing everything right, and you know how to do things well, and then you got it into the free search section… but it didn’t convert! Now, what could be wrong here in the scenario? It’s true that you did all the work, but once you changed the website up, you will lose its rankings. You see, it would be just a waste of time if you get a site in there that is not converting. So, when we’re testing new sites in different businesses and different niche markets, we use Google and we just get it up there and see the conversion. When we find out that something converts good, then we take that website and we start working on the SEO (or Search Engine Optimization) to get it in the ranking on the search engines. So with this, you can find out if your web page works fast. Getting more traffic also means that you can test ads easily and change them instantly. If a lot of people run ads in merchandise, or whatever your money mailer or media you use for mailing out, well most of the times you either buy from a company that’s doing generic ads for you, or you learn how to do marketing yourself and create your own ads, but how can you test an ad and get high results fast? If you have a money mailer that is around $3,000.00 per month, and if you test three different ads, you have to spend a total of around $9,000.00 that month… and do it again on the succeeding months just to get some results! Whereas compared to the online scenario, you take whatever ad you’re running on and create a website for it. Then take that ad and make a pay per click Google ad. And on Google you can have upto 3 ads at the same time. So you make your little ad, you put it online, and then every time somebody comes in to your website and type in that keyword, it will rotate; it will show the first ad, then the second ad, then the third ad sequentially, and it will just keep on rotating! It will show you which one has a higher click through the rate, and then once it gets to your website, it will now show you which one has a better conversion!

Con’s/Disadvantages:

As there good benefits in getting more paid traffic, there are also some existing disadvantages. As a dentist practice management economics adviser, I also tell people that there’s also a “down side” of getting more paid traffic. Since this is most commonly done by people, therefore most of your competitors will be the one to do this first! Since it’s very common, everyone’s doing it, and everyone has a Google ad word, and if you don’t know how to do it right, you’ll be paying a lot for the cost of the click, and some of the things you have to get into position no. 1 on Google ad words. So we can see here that it can be very expensive if not done correctly. And it could be highly competitive as well since a lot of people who do online marketing are doing this! And if you do it just by yourself, it can also be extermely time consuming on your part!

Log on to our dentist practice management website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In this article, doctors from Sunrise Dental Care will share to you what my coaching club, the Inner Circle Coaching Club, has done for the good transition of their dental practice lately. They will share to you what they have done in the past few years in the transition of their dental practice… and how they became a large practice with lots of fun and excitement with the help of my coaching club. And this is something that we focus specifically at our dental practice transition website!

Here’s what the doctors will share on how my coaching club has promoted the transition of their dental practice:

In September of 2006, we joined Ed’s Super Conference. After joining the conference, we then thought on how we would begin the transition of our dental practice. So we bought and signed up for everything and then we implemented things and took action. We started the New Mover program, and the response after the first mailing was just okay (and so we thought until we looked at the numbers!). We had 4 new patients, our production was up to $6,500.00, and the return on investment (or our ROI) was “not so bad”. But then, the second mailing goes out a month later, and then the third mailing after that. So for the period of these months, we had 21 new patients in our dental practice, our production increased to $33,000.00, and the return on investment was “not bad at all”.

So then, we thought, for the transition of our dental practice, let’s so more things to increase our cash flow! So we put into action what Wendy Briggs taught us in Hygiene Diamonds. So in our fluoride production increase alone, we had an increase from $252.00 for September of 2006 to $3,068.00 for February of 2007. And we had lots of activities: we had the Care to Share Brochure perfected and put into action (with the trifold handed out to everyone); we had the Child’s First Visit Certificate, we joined America Smiles, and we also organized our first Invisalign Open House, where we mailed out flyers to existing patient number of 2,500, and placed as FSI in local Thursday Paper 7000 (with which 15 patients responded to it), records were processed and submitted that night, and 24 patients accepted treatment… and we had an amazing $105,000.00 that night! And it was really fun too! Also, we had our monthly newsletters, our first free publicity successful press release # 1, the “Toys For Tots” formal party, and the first patient appreciation event for “Toys For Tots”. We got the prize wheel too! We had lots of winners in the event, we had face painting, Santa and elf, hot dogs, new visitors, toys for tots, and most importantly we had fun! We also mailed a “Thank You” note with a Santa photo to all who attended. We had another New Patient Mover, wherein we mailed the first step in mid-January and followed the second and third steps three weeks apart (where we had 12 new patients so far and a production of $16,000.00). We also continued our Invisalign Open House, where we had FSI printed 10,000 and placed it in local paper and we’re still waiting for the final numbers. We also had the “attack on sleep apnea”, where we printed out 30,000 FSI, with 20,000 placed in Sunday paper and 7,000 placed in local Thursday paper (which costed approximately $2,500.00… and so far we had 15 new patients within 6 weeks). We also participated in local fund raisers, where the charity keeps $99.00, but we opt the patients into our office and then “WOW” them!

In the transition of our dental practice, we also have new projects which include joint venture with local bike shop to sponsor essay contest and the winner to be at next June Patient Appreciation event. We have implemented a reactivation campaign. We have lead generation ads on implants and Mother’s day contest theater advertisement VIP club that is still in progress.

So, in the transition of our dental practice, things are changing so fast that we are becoming “dizzy” (in a good way, of course!). Things just keep changing and growing! Our staff tripled, we hired a marketing assistant, our excitement tripled, our goals doubled and then tripled, and we just keep working on new projects. All we can say is that things just got crazier and crazier! We had insurance letter sent out, we made a “War Wall” (where we can post things up and put them in the order we want to work on) to keep things organized, and we get testimonials that are good for our ego! We also do dentistry in our spare time. As for now, our production doctors have more than doubled in 6 months (as well as our hygiene production); our new patients went from 20 per month to 60 to 70 per month; our excitement in our practice doubled; and we also doubled the bonuses that we give to our staff, which makes them very happy!

So, all that we can say is if you want to attain the transition that you would like to have in your dental practice, join Ed’s Inner Circle Coaching Club like we did… and achieve success as well as experience excitement and enjoyment in your dental practice!

Log on to our dental practice transition website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In this article, a doctor from Maryland (who is one of our clients at Dentist profits) will share to you how Dentist Profits have helped him as a dental practice consulting act. He will share to you the benefits of joining our club and how it has helped him achieve success in his business as a dental practice consulting act. And this is something that we focus specifically at our dental practice consulting website!

Here’s how Dentist Profits have helped him in his dental practice:

When I joined Ed’s club as a dental practice consulting act, I asked myself: “What am I doing here?”. And I look at the others and asked myself: “What do they do?”. And then I decided to just do it… just join the club! Having my dental practice acquisition on 2002 (my practice did okay from 2002 – 2005), I joined in Silver in September 2005, and attended my first Super Conference in October 2005. At first I didn’t really get it. And then finally a year later I got it and I started marketing like a madman! And now, this year, what I’m targeting to do is getting a 5 1/2 times collection over our 2002 numbers. It’s pretty good and I’m very happy about it! And I attribute this explosive growth to Dental Profits, the “Leapfrog” Mindset, teamwork and implementation.

As I have managed my dental practice, I always followed the Ed’s “Leap Frog Theory” as an act of dental practice consulting; the mindset that I had to change within myself, getting my team on board and moving into the right direction and implementation. I always found out that you must always lead in your dental practice, and you have no choice if you are a doctor!

Now, one of the most powerful things that we did (and I have learned) in the Super Conference way back October 2005, is to really set goals in your dental practice. As an act of dental practice consulting, Ed told me to set a goal for my dental practice, and I told him: “My father was hoping for a million dollar practice!”. That’s huge, I know. So my goal then was to get such a practice… but Ed told me: “Why not double it? Go up for a 2 million dollar practice!”. And Ed’s suggestion was okay for me. But he said: “Or better yet, add another 20% to your goal!”. So it was like around a $2.5 million practice. Honestly, I wasn’t able to think that big before, but it changed my way of thinking, and it just opened up a whole new world for me! So right now, I’m doing very well in my dental practice; I have set my goals as high as I can get them. I always go for the best goal that I can have for my dental practice just as Ed has taught me… and all I can say is that it was really worth my while joining in to Dental Profits!

Log on to our dental practice consulting website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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My goals for the transition of my dental practice is to get new patients to come into my practice and achieve success in my business. I always remember what Ed told me: “You need to identify what it is that’s working for you in the transition of your dental practice… ”. So thinking about it, I made unique things that can help me achieve my goals in my business. And this is something that Ed focus specifically at their dental practice transition website!

And so I did “unique” kinds of things for the transition of my dental practice. First is for the Invisalign Open House. The thing that I did that was unique was leveraging it by doing 4 of them in the last 4 months. And what we did is for every ad we placed the two dates. With this, we set our dates and this is something you can do to implement things really quickly! We basically set our date way too close to when these actually went, knowing that people will kind of miss the date; but then they will be forced to call on when the next one is, because it’s the second to be announced! Next, I also made mini “Dental Miracles” advertisements. I started with a test of 10,000 of these ads for about $400.00. Now, I’m doing about 60,000 of these things going on about every month automatically without any extra work!

Then we also have what we call the “Demand Force Software”. This is something that Ed says that for the transition of your dental practice, what we should do is to always survey our patients. And this software that costs around $200.00 a month automatically links to Dentrix totally with no work required; and what it does is that we use it to do e-mail blast, marketing, confirms appointments automatically; it’s got a million things, it gives you the stat on everything. And it just allows me to track a lot of the online marketing schemes that we do (and it’s so very well-integrated).

For the transition of my dental practice, I also go for newsletters. In doing our newsletters, I always keep in mind that as you increase your marketing, your referral ratio tends to go down. So with our newsletters, I made sure that they bump up and keep my referral ratio high. As for the present, I’m maintaining 54% for the referral ratio in my dental practice. Now, I’m putting this in things like this: it’s like an extra bonus to people as they get a hundred bucks cash if they win the contest.

So, for the transition of my dental practice, I use “total census solutions” and that’s how really I’m going to skyrocket through the summer, by doing bigger cases like dental implants, and niche marketing and I’ve got all those things in the works now to really convert. So I always go for unique ways to go with my business… because for me it works effectively and more efficiently!

Log on to our dental practice website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In this article, dental practice internet marketing consultant Lloyd Irvin, the smartest guy I’ve known who’s an expert on getting traffic to your website the fastest way, will share to you his “magic formula” in achieving success in your dental practice. The dental practice internet marketing consultant would also share to you what the components in the formula mean. He will also share to you how important this formula is if you are to achieve the goals that you have for your dental practice. And this is something we focus specifically at our dental practice internet marketing website!

This is what the dental practice internet marketing consultant would share to you about his formula for success:

As a dental practice internet marketing consultant, this is my formula for success:

Traffic + Conversion = Cash

Now here’s what the components of my formula mean:

Component#1 – Traffic:

What do I mean by “Traffic”? In dental practice Internet marketing, traffic means the number of people coming in to your website daily through the Internet. Hundreds and millions of people are searching for things online every single day… because they have problems, desires, and they want them fixed/achieved right now! They are people who are seeking out the dental professional they would like to conduct business with. Your website should communicate with them in a way that it makes it easy for them to choose you as their dentist!

Component#2 – Conversion:

What do I mean by “Conversion”? In dental practice internet marketing, conversion means that the people visiting your website becomes your new patient.. and this should be your goal for your business! You should know how to structure your own website to get people to enter their name and information, then they call your office and they officially become your patient! As much as possible, you should make sure that you get people to be your patient through your dental website.

Now, with the first two components given, let’s have an example. Let’s say there are a traffic of a hundred people. And you have a conversion rate of about 60% in your dental practice. So now, for the 100 calls that are coming in, you get to have 60 appointments. So once they come into your office for appointment, then you should have the conversion for case acceptance, and that would determine how many cases you’d get. Now, lets do nothing more with the conversion and let’s keep that to 60 %. How can you make more money? You can increase the traffic! Or we can keep the traffic, and increase conversion! Or better yet, why not increase both? Increase the traffic and increase the conversion! So online,say for example, the average case of cosmetic dentistry is about $20,000. So, if you have 100 people coming in to your website, conversion gave you 1 patient, you got 1 case, you get $20,000. Wouldn’t it be worth improving your conversion? And wouldn’t it be worth improving your traffic? Of course it is! So now, online, if you have an opportunity to make $20,000 per case, and if you increase your conversion by 1 or 2 percent, which is easy, then you’ll be making a lot more money! And this is where the component “cash” comes in. So in dental practice internet marketing, to get more cash or money in the business, you can opt to increase your traffic, or to increase your conversion… or better yet, for the best results in your dental practice… increase both.. and achieve success in your business!

Log on to our dental practice internet marketing website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In this article, dental practice internet marketing consultant Lloyd Irvin will share to you the concept/analogy of Brazilian Jiu Jitsu, and how it can be related to dental practice marketing. As a background, the dental practice internet marketing consultant first started as a master of the martial arts, with a specialty in Brazilian Jiu Jitsu. He is a world champion in Brazilian Jiu Jitsu, and is handling one of the best martial arts teams in the country. In this article, he will also share to you the importance of following his systems in making you achieve your goals and success in your dental practice. And this is something that we focus specifically at our dental practice internet marketing website!

Here’s what the dental practice internet marketing consultant would share to you about the concept of Brazilian Jiu Jitsu:

When it comes to being an instructor in Brazilian Jiu Jitsu, the biggest, most frustrating problem that I always have is that my new students would want to learn the most fanciest techniques there are right away! I always tell them that what really makes everything work are the important core basics. But they want to see the “flying triangle”, the “flying disc”, and all these super duper things, and they don’t want to concentrate on the core, mundane, tedious basics of this kind of martial arts. For me, I have the system called the “Androidal Philosophy”. Now, what is this kind of philosophy? Take for example a picture of an android that is being programmed to do what the program only stated it to do. Now, anything that you have to do, if you were that android, you would only do what the program only stated or assigned you to do. You should never do anything different! So I have my own system, and if you follow my Brazilian Jiu Jitsu system, don’t deviate; let me be the programmer and you’d be the android! And I can guarantee you a high level success. Brazilian Jiu Jitsu is just a simple thing. Imagine two people grabbing each other, rolling on the ground, flipping and spinning, all blocking, but no matter how you see people wrestling like this; you’ll never know what it’s all about. Brazilian Jiu jitsu is once you hit the ground, your job is to control the grip while you stabilize your position, and while looking for submission. If there is no submission, further control your grip, while stabilizing your position, all the while further trying to advance your position. And this repeats over and over again! Now, if you have this understanding of Brazilian Jiu Jitsu, you have to learn all the different control positions and all the different advancing positions! But then always go first with the core principle, and then you can build upon that. That’s the system of Brazilian Jiu Jitsu. Now, how can we relate this to the internet marketing system? As a dental practice internet marketing consultant, I always tell people in their dental practice that (as I teach them my systems in internet marketing), no matter what you do, you must master the flow of my internet marketing system if you want to do business online.

My system is once you put a website up, your job is to drive traffic to that website! Then convert as much of that traffic to that website through customers/ prospects.. and that’s it. I always tell them to keep in mind my formula: Traffic + Conversion = Cash. To increase the cash, you can increase your traffic, or you can increase your conversion, or better yet, for best results… increase both of them! I assure you that following this system and formula that I have (like applying the “Androidal Philosophy” that I have for Brazilian Jiu Jitsu), will guarantee you success in your dental practice business!

Log on to our dental practice internet marketing website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In this article, dental practice consulting adviser Lloyd Irvin will share to you about getting more paid traffic in your business in online dental marketing. The dental practice consulting adviser will share to you the advantages of getting more paid traffic. And this is something that we focus specifically at our dental practice consulting website!

Here’s what the dental practice consulting adviser will share to you about getting more paid traffic in your business:

As a dental practice consulting adviser, I tell people that getting more paid traffic has its advantages, and these are:

Advantage # 1: You can get this up quick!

The good news about paid traffic is that you can get this up quick; like within just 5 or 10 minutes, you’re up and running. So it’s that fast… within minutes you can already get it!

Advantage # 2: Pay a higher bid and get higher ranking!

As long as you pay a higher bid, you usually go above in ranking! Right now Google just switched everything up, so now it’s not just about paying more money, it’s about the quality of click through, or the rate of the number of people clicking through to see your ads.

Advantage # 3: You can find out if your web page works fast!

One thing we use is this; right now when you’re trying to get a webpage into the free search section, imagine that you spent all the time, doing everything right, and you know everything about how to do it, and you got it into the free search section… but it didn’t convert! Now, what’s the problem here in the scenario? You did all the work, but once you changed the website up, you will lose its rankings. If you get a site
in there that is not converting, then it’s a waste of time. So, when we’re testing new sites in different businesses and different niche markets, we use Google and we just get it up there and see the conversion. When we find out that something converts good, then we take that website and we start working on the SEO (or Search Engine Optimization) to get it in the ranking in the search engines!

Advantage # 4: You can test different ads easily and change them instantly!

You can also test different ads with this. Let me give you a quick tip as an online/offline method. If a lot of people run ads in merchandise, or whatever your money mailer or media they use for mailing out, well most of the times you either buy from a company that’s doing generic ads for you, or you learn how to do marketing yourself and create your own ads, but how can you test an ad and get high results fast? Say you have the money mailer and it’s $3000 per month, so if you test three different ads, you have to spend $9000 that month… and do it again on the succeeding months just to get some results! Whereas online, you take whatever ad you’re running on, take that ad and create a website for it. Then take that ad and make a pay per click Google ad. And on Google you can have upto three ads at the same time. So you make your little ad, you put it online, and then every time somebody comes in to your website and type in that keyword, it will rotate; it will show ad #1 the first time, then ad #2, then ad #3 the next time, and it will just keep on rotating! It will show you which one has a higher click through the rate, and then once it gets to your website, it will now show you which one has a better conversion!

So these are the advantages of getting more paid traffic. As a dental practice consulting adviser, I encourage you to go for getting these paid traffic (provided that you do this the right way) and achieve success in your dental marketing online business!

Log on to our dental practice internet marketing website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In this article, doctors from the dental office of Smile Staten Island, located in New York, will show you the benefits of having direct response newsletter as a tool for dental advertising. They will show you the good benefits that they got from the newsletters for their dental advertising. And this is something that we focus specifically at our dental advertising website! In addition to this, they will also tell you about the patient appreciation event that they held for their patients… and how successful it was as an event!

Here’s what the doctors from Smile Staten Island will share to you about their direct response newsletter for their dental advertising and their patient appreciation event:

In our dental practice, we do a “direct response newsletter” for our dental advertising, and we produce these ourselves, and we also take some content from Ed O’ Keefe’s newsletters. Our direct response newsletter introduces new patients to our office, keeps patients up-to-date with our monthly offers, opportunities, upgrades, and quizzes which people respond to. We just came up with a new idea about spotlighting certain patients, because we’re still like a small community made up of a lot of small businesses. So in an effort to try to help each other out, in our direct response newsletter we’re going to spotlight one of our patients and their practice or businesses, and then also it’s open for them if they want to put an offer in it as well! So, its like “cross-advertising” and we’re helping each other out. It’s definitely an excellent vehicle. We got a lot of good comments on our newsletter; on how people enjoy it and how they’re looking forward to it. We also do a “new resident mailer”. Actually it’s a letter for a new resident, signed by one of our hygienists, and it has a coupon in it. Over the past year, the cost of producing this and sending it out (or its yearly cost) has been $3,240.00, the production over the course of that year is $62, 648.00. Needless to say, that’s a good one!

Recently, we also had our “patient appreciation event”. Our goal initially was to do a patient appreciation event and push ourselves into another uncomfortable scenario, and Ed told us: “Just do it!”, and we really pulled it off! We had about 60 to 70 individuals there in the event. We had patients who brought their friends with them, which was really terrific! We just looked to have a good time and gather some testimonials as well, and we gathered 15 testimonials. We actually had 1 live video testimonial from a patient who got up in front of the entire group and that patient was saying out praises! So, we’re going to try and leverage those testimonials in that live video from now until the end of time in whatever pieces and newsletters we produce for our dental advertising. And we’re sure that we’re going to get a lot of life out of this! We also had a prize wheel for the gift baskets, and also “dental bucks” which went over really big. In addition, we also had solos accompanied by an organist and violinist, and it was also well-received. We also had a guest speaker, Boro Historian, and all patients received a copy of his book, with which everyone was appreciative of. There were a bunch of thankful patients, and we sent “Thank you” letters and special VIP referral cards to all our attendees. Patients who went to the event asked us: “When are you going to do it again? It’s really terrific!”, and the patients who didn’t go actually said “When are you having the next one?”. So it was a really great event, and we’re looking forward to potentially pull this off at least once a year, or we may have to push ourselves to do it twice a year… because it’s just that great!

Log on to our dental advertising website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In this article, what I’m going to share to you is basically about the 3 key ideas for income growth. These key ideas will really help you in the growth of your dental practice. And this is something we focus specifically at our dental practice growth website! Always keep in mind that you should have these ideas to promote the growth of your dental practice to keep the “blood” of your business flowing!

To promote the dental practice growth that you want, the key ideas that you need to have are the following:

Key Idea#1: Have More People Buy Your Services

Now, in your dental practice, you are looking to market and you are also looking to get more people in your doorstep. And once that you have that patient in your doorstep, for example, before they go for cleaning, there’s probably some other things that they may want to do. So, it is quite necessary for you to find out what the needs and wants of your patients are… and you can do this by talking to them! By doing this, you get people (or your patients) to buy more services from you!

Key Idea#2: Upsell Your Treatments

We all know that “upselling” means that you are attempting to persuade a customer (or in the case of dental practice, your patients) to purchase or avail more of your dental services. So, as mentioned earlier, get your patients to buy more services from you by talking to them and asking them what they really need and what they really want; be it in cosmetic dentistry, or they want dental implants, they want to avail for Invisalign, etc. There are so many things that you can offer them!

Key Idea#3: Expand Your Services

So in your dental practice, how do you get more people in? There are a lot of things that you can do for this. You can go for direct marketing; lead-generation marketing; reactivating your patients who have left, who are out, or who you haven’t seen in a while (get in touch with them every once in a while); marketing to different kinds of niches; create your “herd” and do some internal marketing. In our case, we have clients go for “care-to-share” programs, “whitening for life”, closer re-care appointments, do sealants, sedation dentistry ( for those patients who are fearful that it calls for a need to sedate them and do all the treatment for them in one day), ortho, Invisalign, non-surgical perio, full mouth rehabs, TMJ and sleep apnea. These are just examples of what you can have in your dental practice.

So, for the growth of your dental practice, have more patients buy your dental services, upsell your dental treatments, and also expand your dental services. And always remember to take good care of your patients because they are the most important and valuable factor that keeps your business going! Go with these key ideas, and achieve success in your business!

Log on to our dental practice growth website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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In this article, Latino marketing for dental practices adviser Lloyd Irvin will share to you something about his Black Belt SEO Masters System and how it can help you achieve your goals in your Latino dental practice. This is something that we focus specifically at our dental practice website! The Latino marketing for dental practices adviser will tell you what your investment is for his Search Engine Optimization (SEO) Masters System. And the Latino marketing for dental practices adviser will also share to you his personal guarantee for you if you avail of his offer in your Latino dental practice.

Here’s Lloyd’s offer for your Latino dental practice:

As a Latino marketing for dental practices adviser, I have an offer that suits best for your Latino dental practice. This is what I call my “Black Belt SEO Masters System”. With this system, your website will be able to go to the top rankings in the Internet’s search engines. These search engines are Google, Yahoo,etc. As your website will be able to go to the top, it will also get more traffic as well! Now, what is your investment for this one? As an example, I’d like you to think about the value of what 1 good cosmetic patient is in a month in your Latino dental practice. Then if you have that thought about that number, quadruple that, and then multiply that by 12! I assure you that with this system of mine, the amount of traffic (excluding the referrals at this point) that you’d be getting would be really priceless… nothing compares to it!

As a Latino marketing for dental practices adviser, I tell you to take action now! I assure you that everything that we’re doing is specialized knowledge that will be done for you. It is tax deductible, and we’re only going to accommodate 1 doctor per area. Let’s talk about your investment here. You’ll pay $10,000.00 for the set up fee (because everything is already set up), licensing fee, initial video marketing, and also for the search engine optimization. Talking about the payment, you have two options: first option is that you can do 5 separate payments of $2,000.00, or, second option, you can take care of everything today and do one payment… and save as much as $2,000.00! And there is an additional fee of $1,497.00 per month for the ongoing submission, link building, blogging, feeder site building, social marketing, all the Black Belt updates, the things that change everyday to update all of your sites, and also to get everything else that we’ll be doing.

Now, my personal guarantee for you is this: If you don’t at least triple your online dental business in the first 12 months as a direct result of what I’m going to do for you, I will not only refund your money, but also pay you $1,000.00 out of my own pocket for wasting your time! Quite a good investment, don’t you think? So, as a Latino marketing for dental practices adviser, I encourage you to take action in your Latino dental practice and take my offer now, instead of just sitting in the sideline and just waiting, hoping and saying that you couldn’t do it! Choose to take action… and avail of my offer for your Latino dental practice today!

Log on to our dental practice website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

Article Source:FREE Downloads