Dental Practice Internet Marketing : Go for Online Dental Marketing or Offline Dental Marketing?

Posted by | Posted in Uncategorized | Posted on 05-12-2009

I’ve been asked: “What would be better for my dental practice marketing? Should I go for dental practice Internet (or online) marketing, or dental practice offline marketing?” I answer them with “both and/or neither”. It’s your choice to either go for the Internet or go offline on your dental practice marketing. Both kinds of dental practice marketing strategies, whether going for the Internet or offline, have their own advantages.

Dental Practice Internet Marketing :

My prediction for the next three years is that there would be a big possibility that the patients would go for dental practice Internet marketing, where these patients will try to reach their dentists online. We can estimate that to around 80% of the dental patients’ population. If you throw a question to a hundred people, asking them where they would get their directions, research information and choose new service provider, roughly around eighty to ninety of them would say I just had to “google it”. The Internet would spare them the time going from one location to another. For example, if a person would like to see the latest version of a PC system, wouldn’t it be much easier for him to just go and check it out in the Internet in the comfort of his own home, rather than go to his local shop a few miles away? This would save him time and energy in the process. And like in the field of dental practice Internet marketing, it’s much easier for patients to reach their respective dentists online. Reaching their dentist is simply just within the click of a button!

Dental Practice Offline Marketing :

Like dental practice Internet marketing, offline dental marketing has its advantages as well. The traditional way of reaching people still works for dental marketing. For me, I go for the concept of free standing inserts, which is one of the best, most affordable and also cost- effective ways to do external dental marketing. You can target ideal and potential patients, niche or target out your insert, or give an attractive offer to them straight to your office. Going for direct mailing would be a good thing as well. You see, people will always have there mail boxes available, where they would await for any mail to come to their residences, and this will never go away. They will always have their respective mail boxes and read their personal mails.

With these advantages of both the dental practice Internet marketing and dental practice offline marketing, it’s still a matter of personal choice. Go online or go offline in the business. But always remember that it would always differ depending on the area where you live, the advertising rates, and the responsiveness of the area. If you want to find out which one of these strategies would be better, you can “test” it. Dental practice marketing involves testing, and lots of it. But in my opinion, it’s still the best way that you can reach your goals of increasing your income rates. The choice is yours in your business!

Log on to our website at www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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Article Marketing – 3 Reasons Article Marketing Is Essential To Your Business

Posted by | Posted in Uncategorized | Posted on 03-12-2009

The internet presents a lot of opportunities to make money, whether to replace your current day job or supplement your current income. Unfortunately, it is not just as simple as developing a product or website. It is not as simple as ‘if you build it, they will come.’

Without traffic visiting your website or sales page, you will not be able to get any sales and you will not make any money.

Article marketing is one of the best ways for you to promote your product and website. One of the reasons for this is that article marketing is free but, more importantly, article marketing allows you to:

* Develop backlinks to your website or product to boost search engine optimisation.  When writing articles to submit to an article directory, you are allowed to write your own message in the resource box at the end of your article. This allows you to develop backlinks to your main website and boost your search engine optimisation.

* Build your reputation as an expert in your field.  Articles should not be considered only for SEO. They can also be utilized as a tool to boost your reputation. Writing easy to read and informative articles in your niche can help position yourself as an expert.

* Presell your prospects about the benefits of your product or service by writing articles that convince the prospect that what you have answers their needs. By positioning yourself as an expert in your niche and then having a well written resource box,  you can increase the probability that your prospects are going to buy your product before they have even clicked on your link.

Article marketing is a great, free way to promote your online enterprises. It should form part of any internet marketing campaign. Besides submitting these articles to quality article directories, you can also place these articles on your website or blog.  This helps provide fresh content to your website or blog which is something that search engines like Google like to see.

If you find it too difficult to write your own articles, then you should consider outsourcing your article writing.  But before putting in a large order, ask for samples first.  If you like what you see, proceed with small orders until you are confident that the article writer you have hired possesses the skills that you require.

Joan Peterson is an online entrepeneur Entrepreneur and Internet Marketer Mentor who helps people internationally to achieve Financial Freedom by creating wealth and prosperity online!Visit Joan’s Big Ticket To Wealth website now to find out how you can make money online today.

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Dental Practice Internet Marketing: the Right Formula for Your Business

Posted by | Posted in Uncategorized | Posted on 01-12-2009

In dental practice internet marketing, you would always want your website to develop and grow. This means that you want to get more traffic into your own dental practice internet marketing website and get lots of dental patients in the process. You should know the stuff that can help you “build up” your dental website! Aside from this, everything else is just plain details in dental practice internet marketing.

The Right Formula For Your Business:

I have come up with a simple yet effective formula for your business. If you want to enjoy seeing more patients from your dental practice internet marketing, then take note and use this formula: T + C = CASH. It’s fairly easy to remember.

T Stands For “Traffic”:

What do we mean by “traffic”? In dental practice internet marketing, it means the rate of people coming in to your website daily through the Internet. These are passionate and enthusiastic people who are seeking out the dental professional they would like to conduct business with. Thus, your website should be presented in a way that it gives and satisfies what they want. Make it a point that your website can communicate with them in a way that it makes it easy for them to choose you as their dentist!

C Stands For “Conversion”:

What do we mean by “conversion”? In dental practice internet marketing, it means that the people visiting your website becomes your new patient. This is what you would really want in your business. You should know how to structure your own website to get people to enter their name and information, then they call you and they officially become your patient! Get people to be your patient through your website. Here’s a scenario: If you are currently getting 100 visitors a month, and you are only getting three new patients from those visits (a 3% conversion ratio). This rate can be improved. If each patient is worth $900 (within a 6 month period), then you are adding $2700 in cash to your practice (referrals not yet included!). So, we start by improving your traffic and get it up to over 300 visitors a month. Then we boost your conversion to around 5%. Immediately, you go from getting 3 new patients a month to now getting 15 new patients a month! Let’s say your average new patient value stays the same ( at $900). So, $900 x 15 new patients = $13,500. And an increase of $10,800 a month ( which is the difference between getting 15 new patients and 3 new patients a month: $13,500 – $2,700 = $10,800). Multiply that increase by twelve months, and it will give you $129,600! An amazing increase in your income!

The formula mentioned above will help you to become successful in your dental practice internet marketing. Promote your website in a way that it would increase the number of visitors, and convert them into your own dental patients in your business!

Visit our website, www.DentistpProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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SEO Tips for Beginners – Where to Start

Posted by | Posted in Uncategorized | Posted on 30-11-2009

You’ve landed on this article and I assume you’re interested in internet marketing, namely search engine optimization (SEO). Congratulations! Hopefully this topic will change your life as it has for me. SEO and internet marketing in general have been my passion for over 10 years and, as the world becomes more e-centric, the internet is becoming more important by the day. For this reason, now is the time to become familiar with SEO, even if it’s on a very basic level. 

Learning the basics of SEO is truly imperative. SEO applies to all forms of internet marketing whether it be blogs, viral videos or website design. Understanding the basics of SEO will ensure a solid foundation is established and knowledge/research can be built from that point forward. Like anything else one learns, it takes time. Lots and lots of time. 

 

The 3 most important tips for SEO beginners are:

1) Optimize Website Meta Information 

Be sure to optimize meta information on every page of your website to ensure it’s relevant and targeted. Every page (e.g. product page, blog post, etc.) has a meta title, meta descriptions and meta keywords. The meta information is what the search engines “crawl” and display in their results, also known as search engine result pages (SERPS). 

2) Provide Relevant Content 

Believe it or not, SEO itself is almost useless without relevant, interesting, targeted, unique content. If you’re not a good writer, now is the time to break out your old, dusty English books and do a little refresh. Or, what many companies do is simply hire an individual or company to create keyword-rich, targeted content. Keep in mind content for each page should match the meta title, meta description and meta keywords. 

3) Research 

Researching keyword placement, the amount of searches keywords receive per month, competitor websites, and other factors is very important. Failing to research key information will leave you in the dark — not a good place to be. 

 

I hope the above information has been helpful. Be sure to check back often for new articles on internet marketing, search engine optimization, web design, photography and a host of other fun topics. 

 

Sincerely,

Aaron Schoenberger

The Brainchild Group 

The Brainchild Group is a Los Angeles SEO Company specializing in Corporate SEO, Restaurant SEO, Automotive SEO, Ecommerce Website SEO, Law Firm SEO and SEO for a host of other businesses.

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Finding Advertisers for Your Niche Websites

Posted by | Posted in Uncategorized | Posted on 24-11-2009

Many who are interested in Internet niche marketing focus on creating websites which either promote products or services which they sell directly or entice website visitors to click on an advertiser’s link. The former is typically considered a commercial website while the latter typically refers to a pay per click website where the website owner profits when the users click on the advertisers’ links. In this article we will examine both types of websites and will discuss options for finding advertisers for each type.

Finding Advertisers for a Commercial Website

As previously mentioned a commercial website is one in which the website offers products or services for sale directly. In this scenario those who operate the website are generally profiting through the sale of products or services. However, this is not the only possibility for revenue. Savvy Internet marketers realize the opportunity for placing advertising on their website. The marketer may still profit from sales through their website but may also profit through these advertisements as well.

One obvious possibility for profit is through sale of advertisement space on the website. In this case the advertiser may pay the website owner a monthly fee to run a particular advertisement for a set period of time. Here the website owner collects their fees in exchange for displaying the advertisement and the profit is not linked to sales generated for the advertiser.

The key to finding advertisers for a commercial website is to select another website which complements your products and services without directly competing for your business. For example a website which sells surfboards and surfing lessons may solicit advertisements from companies who sell bathing suits. This is a symbiotic relationship because the owner of the surfboard website receives the advertising dollars and the owner of the bathing suit website receives the potential for increased website traffic.

When searching for an advertiser it is wise to be prepared to provide them with useful information. Information which will be particularly relevant to potential advertisers is current search engine rankings and recent traffic statistics. This is important because the advertiser wants to know the potential for increased traffic to his website. An advertiser is much more likely to invest in advertising on a top ranking website with high traffic than on a poor ranking website with few monthly visitors.

Finding Advertisers for a Pay per Click Website

Generally speaking, pay per click websites are informational websites which provide content and information relative to the advertisers on the website in an attempt to entice visitors to click on the advertiser’s links. Pay per click campaigns may also run on commercial websites but when this is the case they are considered to be a secondary form of profit.

Finding advertisers for pay per click websites is often a simple process. This process is usually simplified by the fact that the advertiser is not paying the website owner for just placing the ad on the website. The advertiser pays the website owner when visitors click through the link to his website. This lowers the risk for the advertiser by ensuring he is only paying for visitors who actually enter his website.

There are many free programs available, where relevant advertisements are served to websites. Google AdSense is one example of this type of program. In this program, websites are evaluated for content and relevant advertisements are placed on the website each time it is viewed. Some of these advertisements may pay per impression meaning the website owner generates revenue each time the advertisement is displayed but the majority of these advertisements are pay per click meaning the revenue is generated when a user clicks on these links.

There are also other programs available which operate essentially as link exchanges. These programs will require you to display a certain number of advertisements on your website in exchange for each website which displays an advertisement for your website. These programs are very convenient because you don’t have to search for advertisers but the downside is you may not have much control over the advertisements which are placed on your website.

My name is Thomas Anderson, I am the Senior Internet Marketing Consultant at http://www.eznicheriches.com

We specialize in Niche Marketing and using Niche Marketing to increase backlinks and therefore skyrocket your profits and money you can make online. Our other areas of business are Forum Marketing, and Advertising. Our advertising specialities include direct response, PPC, and Mass Control lauches.

If you are interested in seeing what we are all about please sign-up now for our FREE Powerful Niche Marketing eCourse at:
http//www.trafficdriveby.com

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Internet Dental Marketing : the Real Secret of Becoming Rich in Dentistry

Posted by | Posted in Uncategorized | Posted on 21-11-2009

In this article, I’m going to share to you the real secret of becoming rich in dentistry. This is something we focus specifically at our internet dental marketing website! Everyday people request some information from me, wondering about how they can make money with their websites, do some stuff, and get some patients via internet dental marketing. You just have to understand how rich people become successful, and how they get to the top of their league! And it is just like how one can also become successful in internet dental marketing.

In internet dental marketing, you have to understand these facts:

* The problem with people today is that they think about their business all wrong. They think about how good they are as a dentist. They think about how pretty their office is. But don’t get me wrong, those things are important. But the only thing that is going to put more money in your bank account is to have patients on a consistent basis walking through your door, giving you money; which means that they accept treatment. Just like, as you can remember, the Beverly Hillbillies, where Jed Clampett, happened to discover oil, and they got rich right? Or remember the gold rush and the oil rush, where people were trying to stake their claim and get their territory, and dig their oil wells really, really deep? The one thing that I see in dentistry as a problem with most doctors is that they don’t drill deep enough. They think too linearly, and they go too wide. And for some reasons, there’s good reason for that because they haven’t been taught how to systematically drill deeper. As an example, let’s talk about the wealthy people. Who are the wealthiest people right now? And how do they become wealthy? Well I think it’s like 20 – 35% of those people, or even more than that, got all their wealth in real estate. They have accumulated locations (just like that board game monopoly). The thing is that they bought real estate. Take for instance McDonald’s. Everybody loves their quarter pounder with cheese and their french fries because they have more cholesterol in it per microgram than any other kind of french fries you can ever get. But that’s what not makes Mcdonald’s, Mcdonald’s. It is wealthy because it owns the real estate. It is a real estate company. It is everywhere you turn! And let’s take a look at Starbucks as another example. They have just announced that they just closed down thousands of stores throughout the country. And it doesn’t matter what people has to say about it. The thing is Starbucks knows that they put themselves everywhere so that they don’t have their competitors taking up those spots, and they put themselves on every single corner so that they own the real estate. They are on top of the consciousness of everybody’s mind. Now how do these relate to you? The virtual real estate that you want to own is online now! So what that means is all the keywords that you want to be recognized has to be on the front page of Google, because the reality is, Google is the number one monopoly board that you want to be on! Recent research shows that 74% of consumers go online to choose their professional service provider (that would be professional practices, small businesses,etc) so if you’re not number one on the first page of Google, then you’re not even recognized! It’s something like less than 5% of the people who go to the internet never even get to page two. It’s crazy right? The important point here is that you should get all the keywords that you want to be registered on and then go on Google. Just type them all in, and see where you’re at!

* Now let’s go to keywords. When you type in a keyword (so say like you do dental implants), and say you are on page 1 of Google! The next thing that I want you to do is click on that link and see what actually comes up. Are you actually the kind of dentist whom that person searches for? Do they actually get what they want in what they’re clicking through? So, if there’s someone who types in implant dentist, and when they click through your link, do they go to a page that has one paragraph about implant dentistry? If that’s the case, or you have a couple of paragraphs for it, that’s not enough to sell a consumer on why they should choose your practice and/or why they should even have that service done. So that’s where they’re at, and guess what they’re gonna do? They are going to hit the back button and they are going to Google again and go somewhere else. (I’m sure you’ve done this; for me I’ve done it a hundred of times!) But imagine for a moment when they come in to your website, it said something like “implant dentistry in your town”. So if you are in Geneva, Illinois, it says “implant dentistry Geneva, Illinois.com”, “Implant dentistry”, or “dental implant Geneva”. Whatever it is, the entire web page should be all about that thing. Its all about helping that patient get what they want, which is information! That is why they’re searching. They’re not searching to choose a dentist, but to find information about what would be the best dentist for their practice, or for their needs; and so what we do is we have these web pages that allow patients to get their information they’re looking for. It also allows us to follow up with them. In a sequential format so that you can convert these patients.

* Now let’s go to the money in dentistry. The money in dentistry, or in any business, is not in the 1%, 2% to 3% of the people who actually respond to your ads. The real wealth is in the 30% to 40% of those people who come to your web page who want more information; but they are not ready to buy yet. The secret is get in front of those people, capture their information, stay in touch with them so when they’re ready, they will choose your practice and only your practice, and nobody else’s!

So in dentistry (and in internet dental marketing for that matter), wealth always goes to patient base! And the biggest way to own that patient base for the future is going to have a dominant presence on the internet and then know how to attract leads, convert leads and do it in a very proper, smart, and systematic process that could work virtually 24 hours, 7 days a week no matter where you’re at. And it works while driving in you’re car, or while you’re golfing, or while you’re seeing patients. It’s not something that you need to think about; it’s something that is hooked up, plugged in and getting you leads! Imagine that every day no matter what you do you, have leads that turn in to patients, coming into your office. Now, the way to get richer quicker is to be doing that in multiple niches simultaneously. Some of the doctors who are getting the best results are getting search engine traffic, or doing their sites for implants, sedation, apnea and cosmetic dentistry, simultaneously. And because now its just all about getting more traffic and converting them!

Log on to our dental practice internet marketing website, www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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TOP 10 Cash Gifting Do’s And Dont’s & Mistakes

Posted by | Posted in Uncategorized | Posted on 18-11-2009

Have you just signed up as a member of a gifting program? Or perhaps you’re considering joining a cash leveraging club? Either way, unless you have had previous experience in online marketing, you’re most likely searching for the best ways to market your cash gifting

I’m sure you have read plenty of blogs and watched countless videos on marketing cashgifting. There is a lot of good advice out there that will give any newbie online marketer a good idea of what they should be doing. The only question is, what marketing techniques should you stay away from?

I would like to share my personal marketing experience with you by revealing my fool-proof list of top 10 cash gifting “don’ts”. Follow these instructions exactly and you will be ahead of the cash gifting marketing game, even if you’re a novice.

Instructions system. Step 1 DON’T Use the term “make money”. It’s tempting to title your Craigslist ad: “Make $5000 NEXT WEEK!”, but I must warn you, doing so could be a violation of your program’s Terms Of Use. You see, technically you’re not “making money” with cashgifting, thus the above ad title could be counted as false advertising. Try using terms like “Bring in money”, “Receive money” or even “Get money”.

Step 2 DON’T Tell people that it’s “incredibly easy” to succeed in cash gifting… because it isn’t. Anyone who’s not a professional online marketer is going to have to spend a lot of time studying Internet marketing and trying different techniques to find out what works for them. To be honest, it can get quite frustrating in the beginning. You need to make sure that your team understands that, although you will provide them with support and advice, ultimately, they are going to be the ones responsible for their own success or failure.

Step 3 DON’T Send a lot of emails to your prospects if your system has a built-in autoresponder. This is self-explainatory: you don’t want to inundate your prospects with a ton of emails. I would recommend signing up with one of your own email addresses on your website, just to see how many automatic emails your system sends. If you do decide to send a custom follow up email, make sure it includes something of value, an e-book or just good advice.

Step 4 DON’T Send out any “un-targeted” email campaigns. For one thing, you will get a lot more response from a campaign that goes to a thousand opportunity seekers as opposed to a thousand random people. Also, you could get into trouble if enough people report you – remember, “spamming” is against the law.

Step 5 DON’T Seem uneducated and “scammy”. You might have an IQ of 150, but if you write sloppy, “get-rich-quick-sounding” blogs, ads and emails, you’re going to get a much lower response rate. An ad title “WANNA GET SOME FAST $$$? CLICK HERE NOW!” might sound appealing to a small group of Internet users, but overall, people online have a very good “scam detector”. Something simpler and less “in-your-face” should get a much better response.

Step 6 DON’T Use paid marketing services that you have just “found on the Internet”. There is nothing wrong with browsing the Net, searching for the next best way to market your cash gifting program, but be VERY CAREFUL whenever you sign up for anything that costs money. There are A TON of services out there that promise a lot of things, but don’t deliver. Always ask your mentor for a list of the “tried-and-true” marketing websites.

Step 7 DON’T Make promises that you can’t keep. It pains me to see cash gifting marketers make claims such as “Receive $2,000 CASH The First Week You Join Under Me” or “Sign Up Today And Get Your First Gift By Next Tuesday!” There is NO WAY you can guarantee such things to your prospects, so I suggest you don’t… Unless you want to get dozens of angry phone calls a day from people demanding to know where their money is.

Step 8 DON’T Pay for something when you don’t know exactly how it works. Some marketing services offer great-sounding deals on anything from leads to targeted traffic. The only problem is, how do you know if they’re for real? A fool-proof way to figure out whether a company is legitimate is to look at their “About Us” or “How It Works” section. If it sounds wishy-washy – stay away.

Step 9 DON’T Put your phone number out there if you want to retain your privacy. This is very simple. If you don’t want to be constantly answering phone calls, don’t plaster your cell number all over the Net! In my experience, it’s much better to provide your number only to those who have opted-in on your web-site. That way the majority of people who contact you will be serious.

Step 10 DON’T Lie! This is the biggest of all don’ts! It’s better to admit that you don’t know or haven’t tried something, then to lie about it. A much better tactic is to emphasize your STRENGTHS while drawing the attention away from your weaknesses. Eventually, you will gain enough experience to be able to speak about any aspect of cash gifting with knowledge and confidence..

I Am an online Cash Gifter!

And if you want to find out more about how you can easily make $11,000 in the next 12 days with my easy to follow techniques please visit www.giftingcycle.com

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Dentist Marketing Idea: the Internet

Posted by | Posted in Uncategorized | Posted on 14-11-2009

Today, a lot of people are making use of the Internet in their daily activities. Stuff like shopping through e-bay; looking up for prices of cars in automobile sites; logging in to social networking sites; you name it… the Internet is becoming an important part of people’s lives. This being the fact, the Internet itself can be considered as a new dentist marketing idea. We can use the power of the Internet as a new strategy to become successful in the field of dentist marketing. So questions like these would spring out of your thoughts:“How can the Internet lead you to success in dentist marketing?”;“What makes it fit to be a winning factor in dentist marketing?”. Answers to these questions will be provided to you in this article.

In dentist marketing, the Internet is useful due to these facts:

(1) Lots of People Are Going On-line On The Internet:

As we know, lots of people are using the Internet in their daily activities. The number of people that are searching on-line is greater compared to any other media for their service providers; they get directions to places they want to go, they chat with other people in social media directories, etc. Building your own website for your dentist marketing business involves making sure that your website would be presented in a way that could increase the traffic of your visitors (which could be your potential patients), as you expect more and more people log on to the Internet everyday.

(2) It’s All About Keywords:

Having new ideas for good key words can help you become successful in dentist marketing as well. Use specific keywords (such as dentist, marketing, or any other suitable key words). With this, you can really dominate your area in the Internet… and you will be able to overcome your competitors in the business!

(3) Remember, Every Visit Counts:

Gaining new patients through the Internet in dentist marketing is, in fact, absolutely FREE! Take note: the more visitors you have on your site, the higher the ranking of your page is. So, if your site ranks higher in the search engine, then you can get people to find your own website without having to pay google, yahoo, or any search engine there is in the World Wide Web, for every click of the button. And this could make your own website a lot more famous than all the other sites. So we can say that every visit counts!

(4) The Best Of Both Worlds:

If you want to get either free/natural traffic and paid traffic, then you can enjoy the best of both worlds in the Internet! In dentist marketing, the important thing is that when someone searches for, let’s say, the phrase “Your Town Cosmetic Dentist”, you would want to be the one displayed all over the Internet’s search engines. Whether your visitors would look up, down, to the left or to the right (that is,where the paid ads are), it reallydoesn’t matter. You want every door to lead to you!

So, we can clearly see the importance of the Internet in the business of dentist marketing today. Having it as a fresh, new idea for your business will not only give you lots of patients, but lots of income as well as a reward at the same time. The more patients that you have, the more rewarding it would be in your business!

Visit www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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Dental Marketing Seminars : Making Use of the Internet

Posted by | Posted in Uncategorized | Posted on 12-11-2009

In my dental marketing seminars, I remind my audience that to be successful in their dental marketing business, they should not forget to make use of the Internet. I always give them this scenario in my dental marketing seminars: “Today, more and more people are using the Internet in their daily activities. They shop through e-bay rather than go to the malls, log on to social networking sites rather than meeting people in person, listen to music on-line rather than using the traditional radio,etc. With these facts in mind, the Internet itself can be considered as a good media to promote your dental marketing business”. Sharing this scenario to my audience in my dental marketing seminars would be very helpful for them to visualize the power of the Internet as it will be used in their dental marketing business. So, just how exactly does going on-line become a good strategy for the business? In this article I will show you the four factors supporting this fact.

1st Factor: More And More People Are Logging On To The Internet

More and more people are using going on-line in their daily activities. Growing numbers of people are searching on-line compared to any other media for their service providers; to get chat in social media directories, to get directions to places they want to go, to get in touch with friends through social networking sites, and much more. In my dental marketing seminars, I tell the audience to build their websites in a way that it would increase the traffic of your daily visitors. These visitors could be your potential patients.

2nd Factor: The Power Of Good Keywords

In my dental marketing seminars, I encourage the audience to come up with good keywords, for it can help you become successful in your dental marketing business. Make use of specific keywords (like dental, marketing, or any appropriate ones). This, if done correctly, can help you literally dominate your are in the Internet, and overcome your on-line competitors!

3rd Factor: Every Visit Counts

Always remember that it’s always free to get new patients through the Internet! The idea here is that the more visitors you have on your site, the higher the ranking of your page is. And if your page ranks higher than any other pages in the search engine, then you can get people to find your own website without paying the search engines (google, yahoo,etc.) for every click of the button. This will make your page more famous than any other page there is in your niche. So what I always tell my listeners in my dental marketing seminars is: every visit counts!

4th Factor: Getting The Best Of Both Worlds On-line

In my dental marketing seminars, I tell the audience that if they want to get free,natural traffic and get paid traffic as well, then they can enjoy the best of both worlds on-line. The key here is that when someone searches of the keywords “Your Town Cosmetic Dentist”, you would want to be the one that is displayed all over the search engines. The visitors will be able to see you in every corner of the page. You would always want all doors to lead to you!

I would always encourage my audience in my dental marketing seminars to make use of the Internet in their business, supported by these four factors. It will not only give you more and more new patients, it will also give you more income as well in your business. The more patients you have, the more rewarding it would be for you!

Visit us at www.DentistProfits.com and get a free CD and Book titled, “How To Predictably Grow Your Practice 25-35% Every Year While Enjoying More Control, Time Off, And Bottom-Line Net Profits!”.

My name is Ed O’Keefe, and over the past 7 ½ years I have shown over 5300 General Dentists world wide how to flood their practice with patients using my counter-intuitive, yet extremely effective dental marketing, internet dental marketing secrets, and dental advertising secrets that are proven, guaranteed, and unmatched by anyone else in dentistry!

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A Beginners Guide to Internet Marketing

Posted by | Posted in Uncategorized | Posted on 09-11-2009

Article Marketing is an incredible opportunity that anyone with access to the internet can take full advantage of.  It is with this tool that so many people have made an honest living with, and continue to see success as the years go buy.  A question that goes through any new marketers after they have made a few dollars is “How can I keep up with a market that is constantly changing?” Well, in this article, hopefully I can break down some of my strategies, so that your time might be better spent.  The keys to success will be outlined for you right now!

The First Key

Write articles that provide information to the user.  Not only should the articles be informative, but also include some of your original ideas.  Every viewpoint on a topic that is written down can be a great new perspective for someone interested in your subject matter.

The Second Key

In order to right passionate and informative articles, you must be more selective on the products that you choose to market.  Personally, I wouldn’t dream of marketing a product that I felt was a scam, or that didn’t fit into a subject that I had knowledge on, or would be interested in gaining that knowledge.

The Third Key

The mass article approach used to work when marketing first hit the scene several years ago, but now, search engines have become privy to this tactic.  By selecting a few products that you are willing to write good content about, you are able to effectively provide the reader with new information and increase your chances of a sale.

The Fourth and Final Key

Take advantage of the work that you have done to this point.  It is crucial that you are able to effectively bring traffic to your product, and doing this can be tricky.  It all involves optimizing your sales method be it a blog, personal website, or e-mail campaign.  This requires a bit of technical knowledge, but not too much.

Good luck out there in the world of affiliate marketing.  By applying these principals to your growing marketing business, you should see better results.  The age old rule still applies here now and always: “Quality over quantity.”

If you would like more information on the topic of internet marketing, you can Click here! to head to my blog about marketing the right way!

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